WICKLOW TOURISM ENJOYS ONLINE CHRISTMAS BOOST

Issued 13th January 2010

Wicklow County Tourism enjoyed great success with its Christmas campaign this winter on the ever-popular www.visitwicklow.ie website. The festive feature was launched in November and was amongst the top ten most popular pages clicked into by visitors to the website over November and December.

The Christmas campaign, which has been running for the past two winters, featured all the best activities, Santa visits, carol services, concerts, accommodation deals and more, which took place in the Garden County over the Christmas period.

The popular visitwicklow.ie website has now firmly positioned itself as the premier online tourist information hub for Wicklow and enjoyed 220,000 visits to its website in 2009, with almost two million pages viewed over the course of the year.

Wicklow Tourism’s Christmas Competition was extremely popular with over 400 entries from Ireland and abroad. Prizes were generously donated by our members, including Golf Professional Robert Hogan, Johnnie Fox’s, Barndarrig Driving Range and Kippure Estate amongst others.

Wicklow County Tourism also promoted Christmas in Wicklow on Dublin’s Phantom FM, which ran a week long competition in December, featuring great prizes from our members, including the Glendalough Hotel, Croneybyrne Courtyard and the Glenview hotel.

Wicklow Tourism will be working hard with the tourist trade and partners in the months ahead and aims to expand its promotional activities.

Over the course of 2010, Wicklow County Tourism will be promoting a wide range of festivals and events taking place in the county, including the Wicklow Outdoors Festival, the Wicklow Adventure Race, Round Ireland Yacht Race, and of course all the usual popular annual festivals taking place in the coming months. Wicklow Tourism will also have regular season and special features on the www.visitwicklow.ie website, including Valentine’s Day, St. Patrick’s Day, Easter and Summer Activities.

Wicklow Tourism would like to take this opportunity to thank its members over the past twelve months for their support. The organisation would also like to thank Wicklow County Council for its continued funding and support and looks forward to working with the tourism trade in Wicklow in the year ahead.